CEDIA Gazes Five Years into the Future

Walt Zerbe | Aug 01, 2022
The Integrator of 2027

Well, it’s that time again. 

About every five years, CEDIA’s Technology Advisory Council releases a white paper with in-depth predictions of what we believe the landscape will look like for the integrator five years in the future. 

When the paper first began, there was a large focus on the technology itself as the landscape was beginning to explode with the Internet of Things, products that incorporated machine learning, and a brand-new buzzword (err, buzz acronym), AI. Subsequent papers kept a heavy focus on the technology trends of tomorrow and even began to incorporate some market size predictions. 

But we realized something as we were brainstorming our latest white paper. 

In its simplest form, technology is a tool to get the job done. Its complexity will grow, and curation of simplified, usable systems will continue to be an opportunity for our channel. Additionally, we’ve already seen strong evidence about the market size and its growth projections, like in CEDIA’s Market Analysis, for example. It’s the integrators who are actually doing the work to get us there and creating experiences people want and need. 

Fast forward to The Integrator of 2027 white paper and you’ll notice we took a different approach this time around. The latest iteration presents a lesser focus on technology and product-centricity and instead moves to user-centricity and designing hyper-personalized experiences to improve the human condition. 

In shifting to a more qualitative format, we arrived at the theme of the white paper: “Integrating technology into the built environment to improve the human condition.”  

We emphasize the importance of designing with intention and empathy to unravel each user’s unique needs across five main categories: presence, comfort, health, safety, and sustainability. We also discuss two vital yet often missed steps in systems creation. While many integrators today go straight from sales to specification, we propose a new workflow of discovery, design, engineering, and specification. Each step of the process is broken down into why, how, and what throughout the paper.  

Furthermore, we focus on the importance of meeting a user’s needs while profiting from process, not just products – a big thing to be cognizant of by 2027 as hardware margins erode for some product categories. We also discuss micro and macro trends, hyper personalization, and much more. And despite the heavy focus on the integrator, there remains plenty of technology to sink your teeth into.  

The Integrator of 2027 was arguably the most challenging white paper we’ve created, but it was also our most rewarding. In fact, we’ve already started to apply a similar mindset in the way of standards, recommended practices, and the CEDIA Technology Advisory Council as a whole. 

To download The Integrator of 2027 white paper for free, visit cedia.net/whitepapers