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CEDIA Expo Tech Education Spotlight: Architectural Cinema

Ed Wenck
May 21, 2018




John Bishop’s resume is pretty impressive. Bishop (seen at right in the above photo), who’ll be teaching a course at CEDIA Expo 2018 called “Architectural Cinema,” needs a minimum of three business cards by way of introduction:

  • Personal Cinema Architect and President, b/a/s/ (Bishop Architectural-entertainment Services, a tech rep firm for high-end entertainment systems and sales engineering);
  • Director of Architectural Audio Services for James Loudspeaker Company (including training, presentation, and design consulting for music and cinema systems) and;
  • Founder, T/PCA The American Society of Personal Cinema Architects (a design group applying professional cinema standards to high end residential entertainment systems).

As you’ve likely guessed, Bishop’s been around for nearly the entire lifespan of CEDIA itself. “I was an original Runco International HT guy (from 1993 until they closed shop in 2016) and developed a design utility program for Sam Runco to help launch CineWide,” Bishops recalls. “I called the program the ‘Personal Cinema Architect’ and did many trainings in Cabo and on the HT Technology Cruises with WSR [Widescreen Review]. Before setting up my Rep firm in '93, I helped launch our 'Architectural Audio' CI series of loudspeakers and an audiophile multi-zone electronics system driven by LCD keypads. So, I'm very attuned to architecturally designed homes and the entertainment systems appropriate to them.”

Bishop continues, “As James Loudspeaker's Director of Architectural Audio Services, I just launched a series of pre-engineered immersive audio sound system designs for specific room sizes, from 1,500 cubic feet to 24,000 cubic feet with imaging system criteria included. These are simple 7.4.6 architectures, but in the process, I developed a rationale for immersive sound design that takes into account seat proximity to elevated speaker positions for all three codecs. I'm looking at it in a new way that addresses the practical realities of ceiling heights and wall distances. I also address perimeter sound system design for opaque screens.”

Bishop tells us that all of this informs the class content, which he calls “a survey of high-end architectural cinema; a 90-minute overview of these issues.” That 90-minute survey is stuffed with practical information, says Bishop. “I’ve just benchmarked a cinema we designed in the Boston area using my 'Architectural Cinema Proof of Performance' procedures, which I'll cover in the class.” The project Bishop references is clearly close to his heart, as one can feel his excitement when he shares the specs: “This is a cool room: It’s SH Acoustics acoustically ‘architect-ed,’ with my imaging design using the Barco Prometheus Blue Laser DCi 4K projector driving a 10' x 24' Stewart Filmscreen Vistascope on an ST100 reference surface. We set up 7 pixel-mapped and masked AR's and three light-level modes for SDR, HDR, and ‘lights-up’ entertaining, so one might watch sporting events like the Kentucky Derby in the room while having enough light to socialize.”


“My 'Experience Mapping to the Academy Theater' process tells the truth about the quality of a movie experience driven by a genuine cinema viewing geometry.”



That excitement extends to the rest of the course Bishop’s presenting: “If you attend, you'll see a lot of images, and hopefully get something useful from some of it, or at least a little food for thought. For example, one of the topics that gets good reaction is my 'Experience Mapping to the Academy Theater' process. It tells the truth about the quality of a movie experience driven by a genuine cinema viewing geometry. It guarantees design outcomes in that regard.”

True to the client base that often asks for Bishop’s service, he’s developed a “Wine Spectator” ranking system for the final overall “cinematic quality of experience.” Bishop explains, “We call it 'Cinema Spectator' and it's on the same 100-point scale as wine and concours d'elegance events.”

Bishop welcomes cameras and smart phones in his classroom, telling us that he uses dozens upon dozens of images in his presentation: “The slides may reach cinema frame rates at times,” he says with a laugh. “As a result, I not only allow recording, I encourage it!”



Register for Bishop's Sept. 5, 10 a.m. course at CEDIA Expo 2018 here.



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CEDIA blog posts are intended to provide general information and should not be regarded as legal opinions or advice.

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